Now that your company name is dictated by rarely available domain names, branding takes on a different challenge. But never fear, we have worked with many firms to find incredibly smart and unique names, with apt domain names. We also humanize the technology or service—all driven by the brand, it's meaning, and the associations it makes with the audience.

Take a quick check on your brand. Works? No? Call.

we help you move from "brochure-ware" primitivity to own elegant, interactive, and richly optimized websites. so your clients finally get what you do. so prospects become interested in your services and capabilities. and your employees stay connected and share in the joy of working for your brand. drive the same experience across browsers, devices, and geographies.

it is time to rethink what your website can do for you. now.
see some of our work.

Shrinking attention span competes with search results. Do you write less to keep the reader attention or pour it all out for the search bots? We'll help you keep both of them engaged. While we help you tell your story compellingly to the human, we'll ensure the bots find sufficient fodder to keep your site up there on top.

We all like stories. What is yours?

You've won your battle scars. Now is time to tell those war stories—your audience demands them. Even if you cannot name clients or your consultants worked as members of a larger team, we can help you craft the right case studies to showcase your company capabilities. Clients like to listen to others' problems and how you solved them. Keeps them engaged. Keeps you legit.

Quick, can you find what your consultants are working on right now?

This is a tough one. In today's abrasive markets, the noble whitepaper has become just yet another service brochure. But we hope not. We'll help you focus your client's attention on the larger business problem, solutions and services that address such issues, and build analytical comparison to make informed decisions around such problems. Our experience includes software, applications, hardware, cloud computing, IT services, and financial services. We access premium research information.

Turn your whitepaper into objective stories for your customers to read and comprehend.

Death by the bulletpoint! Come, let us re-craft your 100-slide master deck into a dozen powerful salvos that win you audience attention. We have mastered the art of rebuilding "yawn-ware" into slick, impactful, show-and-tell storyboards that your sales teams will love to display.

When you have only 30 minutes of your client's time, you need a star performance.

"Noiseletters" is more like it today. But if you listen carefully enough, you will know what your clients are talking about. We'll work with you to craft a refreshingly readable newsletter series that showcases your products and services, your viewpoint on the trends in the market, or with a relevant offering for client problems.

Stop. If you have just started a laundry list of your services or product features, let us assure you that your client is just not interested in trawling through it. So, now, what is your story? Crafting an email campaign is an art we have well mastered, and have delivered extremely good ROI for their efforts. We will take care of the execution and the technicalities, and manage your campaign delivery and responses employing eMarketing best practices. Using closed loop feedback, analysis, tracking and monitoring, you can constantly refine, tweak, and enhance campaigns for optimal lead conversion from suspect to prospect to qualified sales leads. We can also integrate with CRM tools that you use.

So, now how powerful is your campaign story?

The search engines are constantly tweaking algorithms, and we are keeping ahead of it. Our SEO-friendly content and meta-play have worked wonders for many clients to be up in the search ranks. You know the routine. Optimize, submit, measure, tweak, optimize, sub… Yes, we can do all that. And if you want to really blow some good dollars on the search marketing campaign, we will help you get the maximum for your spend.

We'd be delighted to discuss your story on this.

If you are wondering about how to build your community in a B2B market, let us help you. Be warned, this takes time, effort, a heck-load of transparency, and your whole team's commitment. We'll build the platform, invite audience, engage in conversations, and deliver valuable intelligence to you. Engaging with your audience will give you powerful real-time insights and help your next cycle of innovation.

How is your Facebook fanpage doing? The "like" is low? "Like" us now.

As they say, marketers always spend money with nothing to show. Not this time. We take your (alright, ours) dog food and eat it. Sourcing lists and contact information; we can take your story, spin it to prospects, and qualify good leads for you. We can do the cold-calling, product or service demo, and build the right engagement dialogue.

CIO, CTO, CEO, CFO (yeah…them too). We can speak to them all, and see what they think of your story.

So what do we do differently? We start with the customer. No, really, we do. Knowing how CIOs, IT directors, and procurement departments plan their buying cycle drives how we help clients become prepared to participate. Through research, analysis, and profiling, we help spend marketing dollars where the sales prospects are warm and real. And in this, we help our clients' marketing program align to their sales programs.

Read more about our SDM approach to B2B marketing.

Lean, agile companies of today flourish with lean, agile partners. We work with product start-ups, IT services firms, and global services companies as their contract Chief Marketing Office (CMO). We take on the full load of strategy-to-rollout, including planning, design, execution, review, and revisions. Work with us for a month, a year, or more, and you'll see how it makes sense.

Read more about our Contract CMO services, and we'd love to discuss this offering for your firm.

Technology marketing is not just about building slick PowerPoint decks (we do that too!), but goes all the way to how the product and user experience engage with audiences. As applications, websites, and content itself are consumed through multiple media—web, phone, smart devices, and so on, it is quite important to help users experience the same richness across them all. We work with product and solutions companies to develop application user experience, device-level design, and deliver a seamless brand experience every time.

Good design in everything you offer helps in good marketing.

An informed mind makes intelligent decisions. To help your audience make informed decisions about your product or service, we leverage online learning tools elegantly. We ask, we listen, and we guide: we interact. We create unique and relevant Interactive Conversations for you to communicate with your audience, whether you wish to educate, sell or just entertain.

We provide mass communication—one-on-one.